You are viewing our website. Select to change.

Flyers & Promo Intelligence Banner Image

Flyers and Promo Intelligence

Track Every Flyer. Decode Every Promo.

Transform scattered promo data into actionable insights for retail media, pricing, and campaign planning

Request Demo

Promotions Shape More Than Prices

They drive visibility, influence buying decisions, and define how your brand is perceived.

Done right, they boost sales and brand value. Done wrong, they drain margins and confuse customers.

Are you truly in control of your promotional strategy?

promotional-insights.png

The Hidden Gaps in Promotion Strategies

Icon

Retailers struggle to track competitors’ promotions across multiple channels and placements.

Icon

Brands lack visibility into promo compliance and competitive activity across retailers and media channels.

Icon

Agencies need better insights to optimize ad placements, measure effectiveness, and maximize ROAS.

Our AI-powered multimodal engine transforms scattered promo data into actionable insights with unmatched accuracy

Icon

1. Capture and Analyze

  • Scan and detect promotions from flyers, banners, digital placements, and listings using computer vision
  • Extract promo details like pricing, discounts, offer terms, and brand logos across formats and languages
  • Classify promo types, including sponsored products, banners, carousel ads, and homepage/category deals

Icon

2. Benchmark and Compare

  • Track promo frequency, placement, and prominence of products across competitors and channels
  • Analyze how and where promotions appear, from banners to listings and featured spots
  • Measure share of media to understand visibility across retailers, categories, and brands

Icon

3. Audit and Optimize

  • Verify accurate and timely promo execution across channels using AI-powered monitoring
  • Detect unauthorized or incorrect promotions with advanced computer vision and NLP
  • Measure and improve ROAS by analyzing promo visibility, engagement, and conversion impact

Make Every Promo Count

Icon

Gain continuous visibility into competitor promotions

Know what’s being promoted, where, and how often

Icon

Track, audit, and perfect your promotion execution

Verify if your promotions are appearing as planned across retailers

Icon

Optimize retail media spend

Measure share of media, ad placements, and campaign effectiveness

Icon

Maximize ROAS

Identify high-impact placements, refine strategies, and improve conversions

Frequently Asked Questions

How does DataWeave collect and analyze promotional content across retailers?

DataWeave uses AI-powered extraction and image recognition to gather promotional content from digital and print flyers, websites, and retailer apps. The system then normalizes and categorizes promotions—like discounts, bundles, and seasonal offers—for structured analysis and competitive benchmarking.

What types of promotional strategies can be tracked and compared?

We track a wide range of promotional formats, including percentage discounts, BOGO (Buy One Get One), loyalty rewards, bundle offers, and limited-time sales. These can be analyzed across product categories, regions, and retail formats to evaluate their impact and competitiveness.

Can I monitor how frequently and prominently my brand appears in retailer promotions?

Yes. DataWeave provides visibility into your brand’s share of voice in promotional materials, including placement quality, frequency of appearance, and discount depth. You can compare this against competitors to evaluate effectiveness and optimize future campaigns.

How does promotional intelligence support different stakeholders—retailers, brands, and agencies?

Promotional intelligence provides tailored value to each stakeholder in the retail ecosystem. Retailers use these insights to refine their discounting strategies, optimize promotional timing, and benchmark against competitors to attract more foot traffic or online conversions. Brands monitor their share of voice in promotional campaigns, ensuring compliance with agreed placements, analyzing competitor activity, and measuring the impact of promotions on visibility and pricing perception. Agencies, on the other hand, leverage this data to evaluate ad performance, plan more effective promotional campaigns, and deliver strategic media placements across clients, channels, and regions. This 360° view enables all stakeholders to make more informed, data-driven decisions that enhance promotional ROI.

Is promotional intelligence available across regions, languages, and ad formats?

Yes, DataWeave supports multilingual content extraction and analysis across digital banners, PDFs, web-based circulars, and print formats. This ensures consistent insights across diverse markets and geographies.

Ready to explore? Get in touch!


Book a Demo